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Announcing Tidings’ First Offline Event: Assembled. (Nov 1)


We’ve invited digital marketing experts from across the Pacific Northwest to give targeted 1:1 consultations to small businesses in the areas they need the most help. This round-robin workshop costs only $59 for the day. Hope to see many of you there!

6 Reasons Why Your Blog Needs an Email Newsletter


Some sage advice from a longtime blogger. Looking forward to the rest of the series!

Restoration Hardware CEO reveals a startling reality about online ad spending


An interesting read from an angle I don’t normally consider (Enterprise paid search/social). Is RH the canary in the coal mine for reaching equilibrium on the ROI of paid media? If so, it’s happening much sooner than I thought.

“The biggest banana peel we ever slipped on”


Sounds like resellers are starting to realize paid media might not be their best option, either. Andrew Shotland checks in from the Association of Directory Publishers conference.

Ranking your local business part 8: Behavioral Signals


The conclusion to my 8-part local search guide details what I believe will be the dominant collection of ranking factors within a couple years.

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