The Local SEO Handbook: Maximize your visibility in local search results

Source: tidings.com

Hot off the digital presses — The Local SEO Handbook, a free ebook now available for download, handcrafted by yours truly.


The Impending HTTPstrophe — And What it Means for Local Businesses

Source: streetfightmag.com

Mike Blumenthal and I take a little deeper dive on my lead topic from last week — the impending http:// warnings from Google Chrome.


MailChimp Introduces Google Remarketing Ads

Source: www.mediapost.com

Fresh off their rollout of Facebook remarketing and audience-matching, Mailchimp has now replicated this functionality on the Google Display Network. It’s an impressive play for small businesses that I’m surprised Google itself hasn’t released–a version of Adwords Express for eCommerce companies.


Replace Your Crappy Store Locator Already

Source: www.localseoguide.com

With his trademark brevity and dry humor, Andrew Shotland empirically demonstrates the power of implementing simple local search best practices (or at least not-worst practices).


Voice Interfaces – Content’s Play for Marketing Dominance

Source: www.slideshare.net

I shared Simon Penson’s excellent Voice Search primer in this space a few weeks ago, but for those of you who prefer presentation style, here you go!



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