How innkeepers bring in more repeat guest bookings
with email newsletters from Tidings
Email newsletters and B&B’s go together like peanut butter and jelly. Few purchases create the kind of instant personal connection that develops between guest and innkeeper, and the desire to rekindle that guest experience (and spread the word about it with friends and family) is strong. For innkeepers, it’s just a matter of staying top-of-mind with your past guests and activating those memories.
Tidings makes it super-easy to stay in touch with your guests, bringing them back for return visits and encouraging them to spread the word about your inn to their friends and families.
Let your guests know about:
- upcoming events in your area
- new businesses that may have opened since their last stay
- any national or regional press coverage of your area
- seasonal booking specials or discounts
- what other guests have enjoyed about their stays (reviews)
Odds are, you’re already sharing these kinds of things with your social media followers–but email marketing as a channel is just so much more personal, visible, and effective. So expand the reach of your existing content — without any additional effort — by sharing automatically via your Tidings newsletter.
In our experience, innkeepers don’t want to do email because they don’t think it’ll work, it’s hard to do, they don’t know what to include, it takes too, much time, they’re worried about ‘spamming’ people etc. With Tidings, the performance speaks for itself.
— Ben Lloyd, VP of Strategy & Customer Success, Odysys
Work with a Pro: Odysys
It feels overwhelming to take any of this on yourself, we recommend working with Odysys. Their Do-It-For-Me email offering has shown powerful returns for our mutual customers.