Why does Tidings recommend a maximum of 5 stories per newsletter?
We strongly recommend limiting your included articles to a maximum of 5, in order to stay under Gmail’s message size limit (and keep your subscribers interested all the way through the newsletter). We’ve spent a lot of R&D time minimizing the amount of code used in the Tidings newsletter template, which has the added benefit of making your newsletters load more quickly than those using templates provided by Mailchimp, Constant Contact, or Emma, among others.
Nonetheless, including more than 5 stories puts your emails at risk of being marked [Message Clipped] in Gmail, one of the largest email providers on the planet, which is a sub-optimal experience for your subscribers.