Product Guides + Updates
Marketing Guides + Resources
Featured Resource
Email: Your Marketing Lifeline During COVID-19 and Beyond
While COVID-19 has caused a precipitous drop in searches in many business categories, newsletters have seen a 5-34% increase in engagement. Here are Tidings' recommendations for building a great email program that *every* local business can execute, no matter how limited their time, budget, or marketing sophistication. If you’re not yet doing email marketing — or haven’t done as well with it as you’d have liked — there’s no time like the present to start!
Sequencing the Marketing Stack for Local Businesses
A visual decision-making framework to help local business owners evaluate their digital marketing options.
Email Marketing by the Numbers
An ongoing compilation of the most compelling statistics around email marketing.
For Agencies: How to Adapt Your Service Offerings to the Modern Digital Landscape
Keyword research, title tags, links, and citations...reading the tea leaves of Google's strategic direction and market position, we think that's a dangerous recipe. Learn why, and how to adapt to the modern landscape.
Small Business Newsletter Survey
TL;DR? Not enough small businesses are sending a newsletter—probably because it's too time-consuming.
More Resources for Small Businesses
Minutive Newsletter
60-second weekly updates highlighting news that impacts small business owners' digital media strategy.
More Resources for Agencies
The Tidings Agency Insider
The latest research, products, and innovation happening in the SMB digital marketplace.
Joy Hawkins